Amazon’s first trailer forTheLord of the Rings: Rings of Poweraired during the Super Bowl last Sunday, giving fans their first real look at the upcoming series. The trailer broke a Super Bowl record and gained 257 million views in the first 24 hours.Amazon announced its new seriesThe Lord of the Rings: Rings of Powerback in January of 2020, but have kept many of the other details of the series quiet. Recently, Amazon released character posters of torsos and hands without revealing any of their faces. These choices have caused a lot of buzz about the series and have keptLOTRfans interested in any new revelations of the upcoming series, so it isn’t a great surprise thatthe firstRings of Power trailerhas been so popular.RELATED:Nacon Buys Lord of the Rings: Gollum Developer For $60 MillionThe record-breaking trailer, earning 257 million views in one day, features beautiful landscapes and promises of action, which include a young woman dangling from a snow-covered cliff, an arrow being captured by hand mid-flight, and a young voice promising viewers that there are “wonders in this world.” Simply being related to the beloved Tolkienseries set the trailer up for success, as many fans of the franchise were interested to see how Amazon wouldexpand theLord of the Ringsstory. While the views of the trailer are staggering, opinions about what it offers are mixed.
Lord of the Ringsfansquickly shared their opinions of the trailer on social media after its release. Some of the most popular criticisms include the overuse of CGI and the series divergence from Tolkien’s vision. However, some fans praised the series for its diversity and inclusion. Regardless of the fans' divided opinions on the one-minute trailer, it certainly garnered attention and set a new record for views earned on a trailer in one single day. Amazon has not commented on viewers' criticisms yet.
Amazon must have something worthwhile up their sleeve for the series, as it reportedly cost them over a billion dollars to create. The series, a prequel tothe Peter Jackson films, is already dividing theLord of the Ringsfan base, and it will be interesting to see if opinions change or strengthen when the series drops later this year.
The Lord of the Rings: Rings of Powerwill be available exclusively on Amazon Prime on June 17, 2025.
